SEO for Blog Posts
Are you wanting to increase traffic to the blog on your website? Search Engine Optimization (SEO) is the most powerful way to promote your blog. This SEO for Blog Posts checklist will guide you through steps to maximize your search ranking.
Consistency
Consistency is important. Publish a new blog post every week. Make sure the content is consistently relevant. Think about what your readers need and want to know.
Keywords
A “keyword” is what you would expect people to type or speak into a search engine to find your content. It is relevant to your content, and, ideally, three to six words long. You can use Ubersuggest to determine if your keyword is powerful. Look for a volume of over 500, and Search Engine Difficulty (SED) of under 40.
Use a different keyword for each blog post. Your keyword needs to be in the title of the page, found in the first paragraph, and used in a subtitle. It also needs to appear in a frequency of one per every 150 words. For example, if you have a blog post of 600 words, use the keyword four times in the body. Be sure to bold all your keywords.
Length
Your blog post will do well if it contains at least 300 words. The page title should be under 60 characters.
Uniqueness
Every blog post has a unique title and a unique keyword.
Readability
Break long paragraphs into two or more paragraphs. Use subtitles (H3 or H2) often. Avoid run-on or long sentences. Also, avoid having three consecutive sentences beginning with the same word.
Metadata
Always include a photo at the top. Make sure to enter alt text for this photo using the keyword. Also, use the keyword in the meta description. Add relevant tags.
Summary
Follow this SEO for Blog Posts for a powerful way to increase blog traffic. Be consistent in posting. Use keywords correctly. Take care of the readability of your post. Include metadata. Make every blog post unique, including keyword and title. For more information about SEO for blog posts comment on this post, or contact us.
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